Southern Company

Work done for Buck Consultants

Many employer benefits go undervalued by their employees. As for the employees, many of the pension and financial services that an employer offers can greatly enhance savings—but only if these services are known and clearly understood. For Atlanta-based Southern Company, Scott designed a series of pension and financial planning communication materials based on a “Power Tools” theme. The designs not only resonated with the theme but with the company ethos as well.

Pension and financial planning Identity system

Pension and financial planning Identity system

Pension and financial planning brochure, CD, wallet card, and phone tree

Pension and financial planning brochure, CD, wallet card, and phone tree

CD, phone tree, and wallet card

CD, phone tree, and wallet card

The Skills

  • Art Direction
  • Graphic Design and Production
  • Package Design

The Goods

  • Identity System
  • Brochures
  • Poster
  • Postcards
  • CD Label