Four Seasons
Work done for Buck Consultants
Four Seasons Hotels and Resorts needed a new identity system for their “Benefits For All Seasons” campaign. In addition to the new identity, Scott designed Spanish and English versions of all the communication materials due to the diversity of the audience. A post-campaign survey of benefit managers conducted by Buck Consultants achieved a 76 percent response rate; 100 percent of respondents credited the campaign as providing them with coherent and engaging information and scored the communications as “excellent” or “good.”
Benefits communications
Newsletters [english and spanish]
Detail
The Skills
- Employer Branding
- Art Direction
- Graphic Design and Production
- Illustration
The Goods
- Identity System
- Logo
- Brochures
- Poster
- Postcards
- Newsletters